Tech Tuesday: What is Bing Ads Express
Date and Time
Tuesday Apr 22, 2014
11:30 AM - 1:00 PM EDT
Lunch n Learn
11:30 - 1pm
Location
Microsoft
Kenwood Towne Center
Fees/Admission
Free Lunch and Learn
Description
What is Bing Ads Express?
Bing Ads Express is a new online marketing tool created especially to help smaller businesses gain online presence through a simple interface and hands-off ad management. There’s no keywords to choose, no bids to set. Just give them some basic info about your business and tell them what you’d like to spend and they’ll take it from there.
Bing Ads Express can help businesses:
* Connect with customers who are engaged and likely to spend more on the Yahoo Bing Network.
* Launch online advertising in a manageable, hands-off way.
* Increase your return on investment for your advertising spend.
* Connect with real-time support when you need it
The ads you create in Bing Ads Express can appear on a variety of Microsoft properties, such as Bing search results pages. They may also appear on Microsoft partner sites like Facebook and the Wall Street Journal Digital Network. The placement and ranking of your online ads is determined by several factors, including search keywords entered by your customers.