I built my career first living and then leading the continuum of business, brand, and activation for start-ups through Fortune 50 giants while working with agencies in Mississippi, Alabama, North Carolina, and Ohio. The literal translation covers business and brand consulting, advertising, graphic design, corporate design and communication, packaging design, corporate innovation, and product design, organization naming, brand and product naming, facilitation, speech writing, copywriting, executive coaching, presentation training, PR, and more. I've learned that business and brand strategy don't have to be difficult and they should never be difficult to understand. When done well, even complex branding or marketing initiatives appear logical and amazingly simple to understand.