Multi-Channel Expo Marketing Strategies: Traditional/Digital/Social/Mobile

Date and Time

Tuesday Mar 8, 2011
8:30 AM - 10:00 AM EST

Tuesday March 8, 8:30am - 10:00am

Location

Clermont Chamber Conference Room
4355 Ferguson Dr., Suite 150
Cincinnati, OH 45245

Fees/Admission

Please call 513-576-5005 to register.

Website

Expo Information

Contact Information

Cyn Macke
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Multi-Channel Expo Marketing Strategi...

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Description

Free to exhibitors and food vendors registered for The Clermont Experience: A Business & Community Expo, this workshop will present an overview of multi-channel and cross-media techniques that can be used in conjunction with a trade show... before, during, and after the event. With this type of campaign, the concurrent communications reinforce each other as consumers receive messages from a variety of channels... print, web, email, video, social, and mobile.

Panelists - why a "multi-channel" approach makes sense
Traditional (Print, Ad Specialties) -- Bob Brookens / Proforma Business Solutions
Digital (Web, Video, Email) -- Jim Sutter / DVP Multimedia Ltd
Social (Facebook, LinkedIn, Twitter) -- AJ Aerni / The Square Pixel Moblie (2D Codes, Places Pages) -- Gregg MacMillan / TechneGraphics